How to look trustworthy online.

Giving the impression of trust online can be the difference between securing a sale/client or losing it. Let’s be honest if something looks a bit dodgy or cheap we simply don’t buy it. The same goes for websites if your site looks old and looks like it’s never been updated it gives the customer the impression you don’t care. This can damage sales. There are a few things you can do to make you gain trust online.

SSL Certificates.

Have you ever noticed the little green padlock in your browser next to the site address? yeah? This tells the user they are on a secure site with 256-bit encryption meaning their details are secure. Your hosting company can set this up for you some companies charge a free and some use Let’s encrypt that produces a free one. It’s worth spending the money to get one as it instills trust into your user.

All of our hosting packages come with a FREE SSL Certificate as standard

Fix them spelling mistakes!

Make sure every paragraph, line, and word is spelled correctly. bad spelling and poorly written content tell the user you can’t be bothered or the site was just chucked up it’s important to look professional and well established.

Images, get them right!

images are an important part of your website especially if you sell products. Take nicely framed and well-lit images, try to avoid stock images. Again it looks like you don’t put the time and effort in and if you can’t be bothered why should your customers be bothered? Do not use them stick men images or word art images from stock sites, They just look tacky! We also hate them cheesy ones with people in suits smiling for no reason, if you don’t have the time get a professional!

Contact details.

It’s important to display your phone number and address, show a map of where you are and make it easy for people to contact you. This gives off the message that you are a real company, any company that hides this info or has no way to get in touch makes the user feel on edge. What if things go wrong? or I have a question? people like to know if something happens or they have a question, someone is there to listen.


Reviews are the first things people check when buying a product even if they are bad it gives the customer more of an insight. On the other hand, if every review is 5 stars its looks a bit too good to be true. Not everyone will like your product and some times we make mistakes it’s good to show this off, after all, we are all human and not perfect. Be honest!

if your site isn’t e-commerce you can add a testimonial section and allow users to leave comments that way or you can collect them and display on your site.

Nail your branding

Look good online, spend time getting the right design the right images and make it all work. if your site looks like rubbish no one will buy from you. it’s like seeing a run down store, you wouldn’t go in? The nice fancy all singing and dancing store on the high street make the most money and get the most customers. the same applies online. Look great get the customers!

Ensure all these points are met and you’ll look more trusted online, if you need any help with any of these points we are here to help, just drop us an email and we will help you out.

Leave a Reply

Notify of
How to clear your browser history and cache.

Every now and again we get clients that can’t see recent changes we have made or logins don’t work, this happens all the time on websites and is due to your browser keeping a copy of the site so it...

Read more
Read More Posts
CreativeScript Earns Recognition for Web Design and Development on Clutch

CreativeScript was started with client needs at the forefront of our business model. We have always been dedicated to building...

Read more
Local Nuneaton cafe gets new branding, website & logo designed.

Back in 2017 a client of ours became the owner of a local cafe in Attleborough Green, Nuneaton.  The well-known,...

Read more
CreativeScript Recognized for Excellent Design & Development

CreativeScript is your friendly neighborhood web designer, providing digital solutions that delight. From websites that users love to e-commerce development...

Read more
I've known Daniel for around 20 years and during that time it has been a joy watching his talent grow into his profession. I recently commissioned Daniel to design a logo for my company and was pleased with the design and quality of the logo and constant updates and requests for feedback throughout his creative process. I will definitely look to Daniel for my future design requirements.
Ryan Ward-McConville
Ryan Ward-McConville
11:44 12 Jun 18
AMAZING! Dan is so talented and very patient, He really went above and beyond for me and I'm so incredibly happy with my website. I've already recommended him to another photographer friend of mine!
Helen Norman
Helen Norman
12:52 16 Jun 18
I commissioned Daniel to design my business logo and truly have to say it was a great experience! Daniel was really attentive and came up with numerous designs and amendments until I was happy and I love my logo! I had previously paid for the services of a different web designer in Coventry and was so disappointed with the service, attitude and designs that I walked away! Following my logo I chose Creative Script to design my website. Yet again, Daniel did not disappoint me. We were in regular contact throughout the construction of Valmya and I was able to express my own ideas and any adaptations I wanted to my site. I now have a sophisticated, easy to use branded website. I feel confident in knowing that if I need follow on assistance regardless of my website being complete, I can still email Creative Script and I will get a response quickly! Thank you Daniel!
Valmya Therapeutic Beauty
Valmya Therapeutic Beauty
18:07 18 Feb 18
Dan and the team at Creative Script have helped deliver a great value, high quality website for me at a great price. In addition they helped us with our logo and business card design requirements. I would recommend them to anyone.
Robert Stoubos
Robert Stoubos
18:43 16 Feb 18
Very happy with the services, he is very knowledgeable at what he does , I certainly will have another website off Daniel at some stage, highly recommend you get a website built by this company, thank you again
James Mckay
James Mckay
15:48 26 Feb 18
Great service, easy to communicate with and really takes your ideas on board. Would recommend to anyone.
Brad Morgan
Brad Morgan
11:40 09 Mar 18
Very good company. The team at Creative Script are very talented. They built more than one website for me from absolute scratch. Their prices are on point as well ... great value.
DJ Proclaima
DJ Proclaima
10:21 10 Oct 17